C Results Celebrates… National Tim Tam Day!
Anyone who knows us well knows we have a bit of an obsession with Tim Tams. So it made total sense that when National Tim Tam day rolled around - we celebrate it by designing and printing our very own… Giant Tim Tams!!
The C Results staff fridge is just like most staff fridges, however with one small difference. On any given day there are anywhere between 20 and 1,756 packs of the world famous Arnott’s Tim Tams carefully stashed in the bottom. These delectable snacks are the glue that keeps the factory floor running smoothly, the fuel that keeps sales team humming on the road, and the fire in the stomachs of our site teams doing after hours installations.
Chris Hebbard reckons he gets through about 20 each week, however around Australia we eat 45 million packs a year. Some other facts about these delectable biscuits you may not know
Designing and printing our Giant Tim Tams
We love a good design and print challenge, especially one that involves creating a packaging solution from scratch! To start our in-house designer, illustrator and sneaker geek Kody Mason whipped up a packaging design, riffing off the classic Tim Tam pack. To pay homage to the brand and instantly recognisable pack, we didn’t change the design a whole lot, other than some subtle text tweaks and the C Results logo. Kody hand drew the Tim Tam logo using Procreate, a nice subtle touch to the layout.
A giant Tim Tam needs to be… giant! So we designed the box to fit 8 packs of regular Tim Tams, effectively an 8x size pack! The custom packaging shape was designed and cut on our ZUND digital cutter. After a couple of test runs we had it nice and snug for the fit. Printing was handled by our HP R1000, with a full colour latex ink print. Once printed the boxes were glued, packed and sealed - ready for delivery to some of our commercial clients!
How to eat a Giant Tim Tam?
Well clearly, the Tim Tam slam is the only way to go here! From the team at C Results, we wish everyone out there a very happy National Tim Tam day!
DISCLAIMER
No Tim Tams were harmed in the making of these Giant Tim Tams. The Giant Tim Tams were provided as a gift to C Results clients and not used for resale or retail sales of any kind.
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